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For some marketers the operative mantra is go big or go home. It looks like Apple and Google are both taking a harder look at the automotive industry and have decided to go home.
The media is rife with reports of Apple hemorrhaging automotive engineers while senior executives on Google’s automated driving team have been skipping… Read More
Just returning from Sweden where the highway fatality rate is a marvel of modern transportation policy. Long before Sweden adopted a Vision Zero approach to reducing highway fatalities the country set itself apart from most others with a 0.02 blood alcohol limit for drivers. There is no question that this has contributed significantly… Read More
“For car buyers, an end to the days of dickering?” reads the headline across the center of the front page of the Washington Post this morning. No, it’s not an article about new tools to make car buying easier. It’s a story about electric vehicle maker, Tesla Motor’s impact on car retailing.
The article… Read More
Last year, GlobalFoundries filled the competitive gap by offering FD-SOI technology on 22nm, offering better performance than 28nm, you may have read about the news in Semiwiki. Timing is important, as Samsung has announced FD-SOI support one year before (2014) GlobalFoundries, but for 28nm. The announcement made by GlobalFoundries… Read More
‘Parker’ is a fascinating name for a chip designed for autonomous vehicles – more likely, the project name was pulled off a map as a bedroom community near Denver. First highlighted on the roadmap in 2013, and advertised as inside the DRIVE PX 2 platform shown at CES 2016, NVIDIA revealed some details of Parker at Hot Chips 2016.… Read More
It’s Labor Day weekend in the U.S. and the National Safety Council (NSC) has forecast that approximately 400 deaths will occur on the nation’s highways. This death toll is about on par with past Labor Day weekends, with no big increase or reduction anticipated.
This routine slaughter is greeted by most observers with a yawn, but … Read More
Some of the various MIPI specifications are now massively used in mobile (smartphone or tablet), especially the Multimedia related specs like Camera Serial Interface (CSI-2), Display Serial Interface (DSI) and D-PHY. You have to implement with CSI-2 or DSI controller a serial based physical interface, D-PHY specified up to… Read More
18 months ago Renesas announced they were prototyping their SG-MONOS eFlash on 28nm, and at the time we said it would be a couple of years before actual product. Yesterday, Renesas revealed their partner in this effort is TSMC – no surprise – and hinted things are moving, with better performance than expected but on a longer qualification… Read More
Almost exactly a year ago I wrote a blog implicating the insurance industry in the high level of highway fatalities in the U.S. As part of that blog (“The Insurance Industry Has Blood on Its Hands”) I suggested that the National Highway Traffic Safety Administration ought to look into developing a fatality-reduction… Read More
Nielsen’s latest AutoTECHCAST study once again introduces confusion to the connected car debate, but it’s understandable and relates to a demographic gradient around technology. Young people are aware of an interested in so-called “brought-in” technologies, while the majority of (older) people… Read More
Disaggregating LLM Inference: Inside the SambaNova Intel Heterogeneous Compute Blueprint