Your modern car is a computer on wheels—potentially hundreds of computers on a set of wheels. Heck, even the wheels are infested with computers—what do you think prompts that little light on your dashboard to come on if your tire pressure is low? And computers don’t just run your infotainment system, backup camera, dashboard warning
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These days tech journalists and analysts appear confident of one thing. Apple is working on an autonomous car.
There’s a “Garbo Talks” quality to the tea leaf reading around Apple’s autonomous vehicle development efforts. The latest chapter was written with the publication of Kara Swisher’s latest “Sway” podcast episode
Even as Honda Motors puts a so-called Level 3 semi-autonomous vehicle on the road in Japan – 100 of them to be exact – the outrage grows over semi-autonomous vehicle tech requiring driver vigilance. Tesla Motors and General Motors have taken this plunge, creating a driving scenario where drivers – under certain circumstances … Read More
“Those who would give up essential liberty to purchase a little temporary safety deserve neither liberty nor safety.” — Benjamin Franklin
I hope Ben Franklin was not opposed to enhancing driving safety, but he may have looked with a jaundiced eye at the proliferation of in-cabin driver monitoring technology. … Read More
Automotive electronic content has been growing at an accelerating pace, along with a shift from infotainment toward mission critical functions such as traction control, safety systems, engine control, autonomous driving, etc. The ISO 26262 automotive electronics safety standard evolved to help ensure that these systems… Read More
AI vision processing moving to the edge is an undeniable industry trend. OpenFive, the custom silicon business unit of SiFive, discusses this trend with compelling facts in their recent paper titled “Enabling AI Vision at the Edge.” AI vision is being deployed in many applications, such as autonomous vehicles, smart cities, … Read More
When Honda Motor Co. tied up with General Motors almost a year ago to collaborate on vehicle propulsion technology, connected car tech, and assisted driving, observers might have been forgiven for thinking Honda was surrendering its independence to catch up in the EV race. Honda reasserted its independence last week with the
Prior to the arrival of the COVID-19 pandemic car makers were inching toward putting their 5G connectivity plans into action. There was a growing recognition, at the time, that no one wanted to miss the 5G car boat – and no car maker would want to be stuck selling 4G cars in a 5G world.
The onset of the pandemic was a shock to the system.
– Semiconductor shortage is like toilet paper shortage in early Covid
– Panic buying, hoarding, double ordering will cause spike
– Could cause a year+ of dislocation in chip makers before ending
– Investors, Govt & Mgmt will get a wake up call from earnings hit
Auto industry is just a prominent tip … Read More
I have run into far too many clever automotive executives lately who seem to believe that “we” as an industry have solved the car connectivity challenge. Consumers love built-in car connections and that’s the end of the story – or so they believe.
Sadly, this is not true. Consumers surveyed by Strategy Analytics in China,… Read More