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Itanium Neutron Bombs Hit HP Campuses, Oracle Looking for Survivors

Itanium Neutron Bombs Hit HP Campuses, Oracle Looking for Survivors
by Ed McKernan on 08-23-2011 at 11:37 pm

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It was a series of Itanium Neutron Bombs detonating during the reign of 4 management teams (Platt, Fiorina, Hurd and Apotheker) that left HP campuses in Cupertino and Palo Alto in the custody of crickets. The devastation to employees and stockholders is absolutely immense and the current strategy calls for a further retreat into… Read More


Apple Will Nudge Prices Down in 2012: PC Market Will Collapse

Apple Will Nudge Prices Down in 2012: PC Market Will Collapse
by Ed McKernan on 08-21-2011 at 7:10 am


Jack Welch, the former CEO of GE, had an edict that each business unit needed to be #1 or #2 in the market or else he sold it off. HP is #1 in PC market share but it is exiting a business that it no longer can control and soon will bleed a lot of cash. HP’s Operating margin is under 6% and falling while Apple’s is at 40% and growing. So the question… Read More


Intel’s Back to the Future Buy of Micron

Intel’s Back to the Future Buy of Micron
by Ed McKernan on 08-19-2011 at 5:14 am


In an interview that Gordon Moore gave in early 2000, the former co-founder of Intel recounted how they abandoned the DRAM market in the early 1980s in order to exit the increasingly unprofitable business and focus on the promising, yet still young x86 processor market. Intel was also home to EEPROM and NOR Flash, two memory technologies… Read More


Captain Ahab Calls Out for the Merger of nVidia and AMD

Captain Ahab Calls Out for the Merger of nVidia and AMD
by Ed McKernan on 08-16-2011 at 8:00 pm

Call me Ishmael. Some years ago –in the mid 1990s – having little or no money in my purse and nothing particular to interest me on shore, I thought I would sail the startup ship Cyrix and see the watery part of the PC world. Whenever I find myself grim about the mouth or pause before coffin warehouses, and bring up the rear of every funeral… Read More


Will AMD Crash Intel’s $300M Ultrabook Party?

Will AMD Crash Intel’s $300M Ultrabook Party?
by Ed McKernan on 08-14-2011 at 7:00 am

Let’s face it, the ships are burning in the harbor and there is only one way out of here for AMD. It needs to crash Intel’s exclusive $300M Ultrabook Party in order to grab a slice of the future, more profitable PC market.

Intel Capital Creates $300 Million Ultrabook FundRead More


Apple Roadmaps Intel to 14nm

Apple Roadmaps Intel to 14nm
by Ed McKernan on 08-07-2011 at 1:11 pm

Intel will not win the tablet market with any of the various Atom chips rolling out at 32nm, 22nm and even 14nm. They are too late to a game that Apple owns 90% of today and will so in the future. All of these ultra low power atom versions are like the Saturn test rocket developments that preceded the Apollo 11 Moon Landing. They are necessary… Read More


Apple Strength Will Compel ARM to Trim its Sails

Apple Strength Will Compel ARM to Trim its Sails
by Ed McKernan on 08-03-2011 at 7:00 pm

ARM’s move into the broad Tablet and PC space is based on lining up as many partners as possible to attack Intel from multiple angles. It’s a strategy not so different from what Intel employed in the early PC days. However, the strategy is unraveling as Apple and Samsung have reached market share domination without ARM’s merchant… Read More


Intel’s Mobile Deja Vu All Over Again Moment

Intel’s Mobile Deja Vu All Over Again Moment
by Ed McKernan on 07-26-2011 at 12:49 pm

We have been here before… and when I say “we” I do include myself. Back in 1997, I joined a secretive company called Transmeta. The company was two years old and working on a new x86 microprocessor to challenge Intel. The original focus of the company was not to build a lower power processor, but one that was faster. As with… Read More


Intel Q2 Financial Secret: “Shhhh….We’re on Allocation”

Intel Q2 Financial Secret: “Shhhh….We’re on Allocation”
by Ed McKernan on 07-22-2011 at 10:47 pm

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Every Semiconductor Analyst has given Intel the once over a hundred times about their slowing PC unit volume. They are looking in the wrong place because the true secret of the Q2 earnings – in my humble opinion – is that Intel’s factories are full and parts are on allocation. What???

Check it out, high-end, 8 and 10 core XEON processors… Read More


Intel’s Barbed Wire Fence Strategy

Intel’s Barbed Wire Fence Strategy
by Ed McKernan on 07-21-2011 at 11:38 am

Analysts tend to make judgments regarding Intel based on an existing conventional wisdom (CW) and projecting straight line into the future. As a former Intel, Cyrix, and Transmeta processor marketing guy I would like to offer a different perspective as I have been both inside the tent looking out and outside looking in.

The current… Read More