Senior Product Manager, DFT & Analytics

Job Description and Requirements

This is a new and challenging role with great visibility, and the ability to influence and drive innovation in today’s DFT, ATPG, diagnosis and SLM (Silicon Lifecycle Management) landscape.  We are looking for a dynamic and passionate marketing professional who is seeking to effect change in the electronics design world.

Responsibilities:

• Develop marketing, business plans and positioning for Synopsys’ industry leading testability, DFT, ATPG and diagnosis products. We seek a marketing professional who can collaborate across with other product team members to ensure ongoing success with these and related products.
• Meet the financial plan by defining creative marketing programs to grow business and market share.
• Drive sales collateral, pricing and packaging strategies, industry research, product roll out, and sales training.
• Works with customers, R&D, and application engineering teams and sets the strategic vision and product plans.
• Identify new market opportunities and drives the plans to exploit these new markets.
• Develop and manage relationships with key customers and strategic vendor partners.

Requirements:

• BS with 15+ years or MS with 10+ years of relevant experience in a product marketing in the high-tech industry.
• Technical orientation and understanding of the IC design flow is important.
• An energetic collaborator with a proactive style and attentiveness to customer and market trends.
• Proven ability to work in a matrix environment and influence across organizations.
• Track record of launching, managing and growing products.
• Exceptional communication and public speaking skills.
• Experience in the EDA industry and in one or more of the following areas: DFT, ATPG, diagnosis, yield, analytics and AI.