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Automotive innovations have the greatest impact when they create what can only be described as magical experiences. The most magical experience of all is the car that avoids hitting things, or the car that parks itself.
I feel pretty strongly that cars should not hit things – that this is a product defect. The introduction… Read More
Tesla Motors kicked off the release of its latest earnings with news of record results and the release of the company’s Full Self Driving beta. Leading up to the earnings, most attention was focused on whether Tesla will meet its original target of 500,000 vehicle shipments this year in spite of the negative impact of the pandemic.
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MIPI may have started out as a standard for mobile phones, but it has become very important for connecting cameras and displays in a wide range of other things such as cameras, computers, drones, VR glasses, IoT devices and cars. Along the way it has matured by adding important features to support new applications. Now when we talk… Read More
Four years ago, this month, McKinsey published a report – “Monetizing Car Data” – which continues to simultaneously haunt and mock the automotive industry. The report claimed that by 2030 the so-called “car data market” would be worth as much as $750B.
SOURCE: McKinsey
This report spawned… Read More
The headline screams off of the page and challenges all that we know about the fatal crash in Tempe, Ariz., that took the life of Elaine Herzberg two and a half years ago. “Backup Driver of Autonomous Uber SUV Charged with Negligent Homicide in Arizona.”
How could the National Transportation Safety Board (NTSB) associate itself… Read More
Rare is the auto maker today that views connectivity as an option when designing a car. Connectivity is essential even if it is not yet universally available.
Strategy Analytics interviewed a selection of automotive executives in connection with a white paper prepared for Ericsson to explore this proposition. (“Connected … Read More
Uber has taken a highly profitable business and turned it into a very unprofitable and dangerous one with the help of the pandemic. With guile, innovation, and theft, Uber founder and pitchman, Travis Kalanick, spun up the ride hailing wonder into a global transportation leader built upon rapid growth and a bare knuckle approach… Read More
A lot has been written and even more spoken about artificial intelligence (AI) and its uses. Case in point, the use of AI to make autonomous vehicles (AV) a reality. But, surprisingly, not much is discussed on pre-processing the inputs feeding AI algorithms. Understanding how input signals are generated, pre-processed and used… Read More
A funny thing happens when you let car makers make cars and car dealers sell cars – people start buying cars. With the U.S. economy at least partially re-opening nationwide car buyers have returned to the market and, finding a limited supply of new cars and disappointing incentives, have turned, in part, to used cars. This … Read More
What products are Menta offering today?
Menta is a semiconductor IP provider. We are the only proven European provider of programmable logic to be embedded inside customers’ SoCs and ASICs. This programmable logic is in the form of embedded FPGA IP. So, we offer our customers the possibility to have a small portion of their SoC as… Read More