The Innovator’s Dilemma Dagger Aimed at AMD and nVidia’s Heart

The Innovator’s Dilemma Dagger Aimed at AMD and nVidia’s Heart
by Ed McKernan on 01-13-2012 at 1:42 pm

There is one semiconductor company that for the last 3 years has outperformed ARM and more than doubled in stock price relative to Apple. They are everywhere but barely known to most. The success of this company in the coming year though could result in the leveling of AMD and nVidia as they try to adjust to the economics of the mobile… Read More


Medfield: ARM twisting

Medfield: ARM twisting
by Paul McLellan on 01-11-2012 at 2:53 pm

One of the most significant announcements at the consumer electronics show (CES) this week was Intel’s Medfield, an Atom-based smartphone SoC. The SoC itself is unremarkable, perhaps a little better than ARM Cortex-based SoCs in some areas, worse in others. The reason it is significant is that Motorola (soon to be Google,… Read More


Samsung’s Regrettable Moment and the Coming of 3D Tick Tock!

Samsung’s Regrettable Moment and the Coming of 3D Tick Tock!
by Ed McKernan on 01-10-2012 at 12:35 am

The might have beens. The shoulda’s, coulda’s, woulda’s are what launches a thousand Harvard Business School Case Studies that are meant to prepare a generation of business leaders on how to make decisions that impact the future directions of companies. Right before the 2008 financial crises (September … Read More


Economist on ARM vs Intel

Economist on ARM vs Intel
by Paul McLellan on 01-06-2012 at 7:16 pm

The Economist has a big article (may need a subscription, can’t tell because I have one, it’s in the print edition too) about ARM versus Intel. It is an interesting read since I think it misses so much of what really drives semiconductor. It tells the story about Intel trying to get into mobile (because it’s main… Read More


Tracking the Big Semiconductor Story of 2012

Tracking the Big Semiconductor Story of 2012
by Ed McKernan on 01-06-2012 at 3:56 pm

It’s just a matter of time – perhaps just a few months – before the greatest mystery of the semiconductor industry is revealed and the peaceful co-existence of the Fab vs Fabless world is blown apart. An arms race was started by Intel to challenge TSMC and Samsung on who would control not only the high valued processor but soon… Read More


Micron Races to Its Future

Micron Races to Its Future
by Ed McKernan on 12-31-2011 at 2:01 pm

Perhaps no semiconductor company took it on the chin harder the last half of 2011 than Micron. And yet, perhaps no company was racing as hard as Micron to make a radical changeover. Micron is considered a bell weather on the overall health of the semiconductor industry given that DRAM, NAND and NOR Flash are used in some combination… Read More


T’is the season for…semiconductor forecasts

T’is the season for…semiconductor forecasts
by Paul McLellan on 12-20-2011 at 3:10 pm

T’is the season to be jolly…and to predict the next year’s semiconductor market.

KPMG does a regular survey of senior executives in semiconductor companies to get their outlook on the year ahead. The message this year is mixed. 41% of executives expected their business to grow by more than 5% next year, which sounds not too bad until… Read More


Why AMD is Up Q4, While Intel is Down

Why AMD is Up Q4, While Intel is Down
by Ed McKernan on 12-19-2011 at 5:45 pm

Immediately following Intel’s announcement that they expected Q4 revenue to come up short by $1B, Rory Read the new CEO of AMD, countered that they were on track to meet their original guidance (see article). Furthermore, “In 1Q and 2Q, maybe you see some manifestations, but I wouldn’t bet against the supply chain,”… Read More


Will Rising Smartphone Tide Lift Semiconductor Boats in 2012?

Will Rising Smartphone Tide Lift Semiconductor Boats in 2012?
by Ed McKernan on 12-16-2011 at 5:12 pm

Memo to Self: When all else fails, return to the Smartphone Market!

The announcement by Intel earlier this week that they would come up short this quarter is a reminder that it is not growth, but very high growth that covers a Multitude of Economic Sins (many which are unforeseen). The semiconductor industry has had to endure three… Read More


Intel Proves Last Year’s Conventional Wisdom Wrong

Intel Proves Last Year’s Conventional Wisdom Wrong
by Ed McKernan on 12-11-2011 at 7:00 pm

Back in the 1990’s, Richard Branson, the legendary Entrepreneur and investor was asked how to become a millionaire, and he allegedly responded, “There’s really nothing to it. Start as a billionaire and then buy an airline.” I think the same principle can be applied to a large part of the Semiconductor… Read More