There are times when a speaker for a large corporation clearly breaks from the cold corporate talking points and suggests something that you just know his managers will consider cringe-worthy. Haden Kirkpatrick, described on the event agenda of the Future Connected Car event in Santa Clara as “director of strategy and … Read More
Tag: automotive
Analysis of Cypress Semiconductor acquisition of Broadcom wireless IoT assets
Cypress Semiconductor announced that it will acquire Broadcom’s wireless Internet of Things (IoT) business in a $550 million deal. The deal was announced on Thursday, April 28, at the same time it announced that T.J. Rodgers will step down as CEO. The deal transfers Broadcom’s Bluetooth, Wi-Fi and Zigbee product… Read More
Why NXP is Moving to FD-SOI (Part II)
At NXP, we’re very excited about the prospects for our new i.MX 7 and 8 series of applications processors, which we’re manufacturing on 28nm FD-SOI. As noted in part I of this article series, the new i.MX 7 series, which leverages the 32-bit ARM v7-A core, is targeting the general embedded, e-reader, medical, wearable… Read More
Car Leasing, Car Sharing Don’t Mix
Not to be outdone by General Motors with its investment in Lyft, its acquisition of Cruise and its launch of Maven, BMW is in the process of relaunching and expanding the DriveNow car share service in the U.S. and may soon provide aftermarket hardware to enable Mini lessees to rent their cars, according to a Bloomberg report.
IoT Devices Making Inroads into Semicon Revenue
Last year IC Insights forecasted IOT semiconductor growth rate to be around 19% CAGR for next five years. And within that space, the O-S-D (Optoelectronics, Sensors, and Discrete) semiconductors were expected to grow at a CAGR of 26%, one among the fastest. In 2015, the O-S-D revenue was at $66.6 billion, i.e. ~19% of total semiconductor… Read More
Stop the Dashboard Insanity!
Speaking as part of the digital track at this week’s NAB confab, John Ellis proclaimed the demise of the dashboard radio in the coming world of automated vehicles. The headline reporting his talk in Tom Taylor’s newsletter was “Radio is on a path to extinction in the vehicle.”There’s no point in being subtle … Read More
On Driving as Surfing
Driving a car is increasingly like surfing the Web. The day will soon arrive when highway on-ramps are equipped with signs asking you to accept cookies. Those drivers refusing to accept cookies may be diverted. At the very least, they will have an inferior driving experience.… Read More
Hyundai Artificial Intelligence Connected Car Insights from Patents
Hyundai announced its plan to develop smart car implementing artificial intelligence (AI) and V2X (vehicle-to-vehicle (V2V) and vehicle-to-infrastructure (V2I)) communication capability. US9159231 illustrates that Hyundai smart car will collect and transmit neighboring traffic information through the V2V communication.… Read More
Roger Rabbit Redux – Self-Driving Car Edition
With General Motors investing $500M in Lyft and buying Cruise Automation (aftermarket self-driving car technology) for $1B, there are some people speculating that the company may be recreating its mid-prior-century effort to monopolize mass transportation. In the 1940’s, National City Lines and Pacific City Lines,… Read More
Car Companies Confront Data Sharing
Senior OnStar executives have long intoned at industry events that the customer owns his or her data. The only problem is that the customer is only allowed glimpses of his or her data. They don’t have control of that data in spite of their so-called ownership of it.
It’s a complex challenge especially given the fact that… Read More