DSP IP addressing modem for the mobile phone market is still the flagship product and CEVA enjoys design-win at major semiconductor account (one of them being vertical and also selling the smartphone), but the acquisition of Riviera Waves in 2014 has been a strong sign of diversification. CEVA’ port-folio includes signal processing… Read More
Tag: bluetooth
5 uses of Bluetooth Smart Technology that you didn’t know!
Ever wondered why they named the most universal wireless technology Bluetooth? Apparently it was named after a 10[SUP]th[/SUP] century Danish King named Harald Blåtand whose nickname was Bluetooth because one of his teeth was blue. King Bluetooth’s claim to fame is that he helped peacefully unite Norway, Sweden, and Denmark.… Read More
What is Casio’s Strategy for Smartwatch
Although many traditional watch smarties have remained in business since centuries, Casio can be attributed to be the modern dark horse of digital watches who entered the watch market in 1974 when the wave of digital watches had just started; not many could survive for long but Casio is still there in that segment. Casio had gathered… Read More
CEVA in More than 6 Billion Chips!
One of the IP companies that I track is CEVA, the largest licensor of DSP cores. CEVA is the fifth largest IP company behind ARM, Synopsys, Imagination Technologies, and Cadence (Lattice acquired Silicon Image). CEVA is actually a combination of companies which started with the DSP Group and Parthus Technologies in 2002 and RiveriasWaves… Read More
An Open Letter to Qualcomm CEO
Dear Steve,
Let me first clarify about myself that I am a humble blogger at Semiwiki and admire your company as the #1 Semiconductor Fabless Company and #4 in terms of overall semiconductor sales of the top10 semiconductor companies in the world as per 2014 data. Also, I must mention another point of admiration that your company is… Read More
A Key Aspect Missing for IoT to become NBT
The IoT (Internet of Things) is not one product, technology, segment, or market. It’s a combination of many things, many markets, and many technologies. However, it’s one thing that needs to connect everything together; edge device to gateway to cloud. That brings the complexity, how’s that possible amid large heaps of heterogeneous… Read More
Synopsys Buys Bluetooth IP
There is obviously a broad spectrum of semiconductor IP but broadly speaking it seems to fall into three buckets:
- foundation IP: standard cells, memories
- microprocessors and associated peripherals
- interface IP
Foundation IP is where it all started. When I was at Compass Design Automation in the 1990s that was pretty much what… Read More
Apple Watch Design Revisit with a Wi-Fi Twist
Apple Watch is the world’s most celebrated gadget in 2015. At the same time, however, early product reviews highlight some issues about slow apps, less than impressive user experience, and short battery life.
Apple, the master of artful integration, has done well for its reputation of elite hardware and has been able to … Read More
A Perfect Catalyst at the Right Time
There cannot be a product without a need. The need is the first essential aspect which has to be created or at least felt and then comes a slew of motivator factors including style quotient and fashion statements. It’s possible that a genuine but ill conceived need can be undermined by an overwhelming fashion statement although under-serving… Read More
How Pebble Reinitiated the Inning for Smartwatch
The effort for adding phone function into watch had started much earlier in 1999 when several tech companies joined the crusade to enter the big watch market. Notable among them were Samsung, IBM, Microsoft, Fossiland Sony Ericsson. The effort lasted for about a decade before showing its signs of fatigue. Microsoft SPOT (Smart… Read More