Apple Plays Saudi Arabia’s Role in the Semiconductor Market

Apple Plays Saudi Arabia’s Role in the Semiconductor Market
by Ed McKernan on 09-27-2011 at 12:08 am

The retirement of Steve Jobs left most commentators wondering if Tim Cook could lead Apple marching ever onward and upward. In truth, Tim Cook’s contribution on the operations side has been just as instrumental in the destruction of Apple’s PC and consumer electronics competitors as Jobs’ product vision. Under Tim Cook’s guidance,… Read More


Apple’s Supply Chain

Apple’s Supply Chain
by Paul McLellan on 09-21-2011 at 5:48 pm

I am doing some consulting right now for a company that shall remain nameless, and one of the things I have had to look at is Apple’s supply chain. I came across an interesting article by someone with the goal to “buy a MacBook Air that isn’t made by Apple.” He is in the UK and doesn’t like Apple’s… Read More


Memo To New AMD CEO: Time For A Breakout Strategy!

Memo To New AMD CEO: Time For A Breakout Strategy!
by Ed McKernan on 09-12-2011 at 2:52 pm

“Where’s the Taurus?” In the history of company turnarounds, it was one of the most penetrating and catalyzing opening questions ever offered by a new CEO to a demoralized executive team. The CEO was Alan Mullaly, who spent years at Boeing and at one point in the 1980s studied the successful rollout of the original Ford Taurus. For… Read More


HP Will Farm Out Server Business to Intel

HP Will Farm Out Server Business to Intel
by Ed McKernan on 09-04-2011 at 7:36 pm


In a Washington Post Column this past Sunday, Barry Ritholtz, A Wall St. Money Manager and who has a blog called the Big Picture, recounts the destruction that Apple has inflicted on a wide swath of technology companies (see And then there were none). He calls it “creative destruction writ large.” Ritholtz though is only accounting… Read More


Apple’s $399 Plan to Win Consumer Market in Summer 2012

Apple’s $399 Plan to Win Consumer Market in Summer 2012
by Ed McKernan on 08-30-2011 at 10:30 am

The complete destruction of the consumer PC market in the US and Europe is well within Apple’s grasp and will begin to unfold next summer. There is nothing that Intel, Microsoft or the retail channels can do to hold back the tsunami that was first set in motion with the iPad last year and comes to completion with the introduction of one… Read More


Will AMD and Samsung Battle Intel and Micron?

Will AMD and Samsung Battle Intel and Micron?
by Ed McKernan on 08-26-2011 at 2:00 pm

We received some good feedback from our article on Intel’s Back to the Future Buy of Micron and I thought I would present another story line that gives readers a better perspective of what may be possibly coming down the road. In this case, it is the story of AMD and Samsung partnering to counter Intel’s platform play with Micron. The… Read More


Itanium Neutron Bombs Hit HP Campuses, Oracle Looking for Survivors

Itanium Neutron Bombs Hit HP Campuses, Oracle Looking for Survivors
by Ed McKernan on 08-23-2011 at 11:37 pm

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It was a series of Itanium Neutron Bombs detonating during the reign of 4 management teams (Platt, Fiorina, Hurd and Apotheker) that left HP campuses in Cupertino and Palo Alto in the custody of crickets. The devastation to employees and stockholders is absolutely immense and the current strategy calls for a further retreat into… Read More


Apple Will Nudge Prices Down in 2012: PC Market Will Collapse

Apple Will Nudge Prices Down in 2012: PC Market Will Collapse
by Ed McKernan on 08-21-2011 at 7:10 am


Jack Welch, the former CEO of GE, had an edict that each business unit needed to be #1 or #2 in the market or else he sold it off. HP is #1 in PC market share but it is exiting a business that it no longer can control and soon will bleed a lot of cash. HP’s Operating margin is under 6% and falling while Apple’s is at 40% and growing. So the question… Read More


Intel’s Back to the Future Buy of Micron

Intel’s Back to the Future Buy of Micron
by Ed McKernan on 08-19-2011 at 5:14 am


In an interview that Gordon Moore gave in early 2000, the former co-founder of Intel recounted how they abandoned the DRAM market in the early 1980s in order to exit the increasingly unprofitable business and focus on the promising, yet still young x86 processor market. Intel was also home to EEPROM and NOR Flash, two memory technologies… Read More


Mr. TTL’s Future is Analog: Time to Sell OMAP to Broadcom

Mr. TTL’s Future is Analog: Time to Sell OMAP to Broadcom
by Ed McKernan on 08-17-2011 at 1:00 am

Mr. TTL (otherwise known as Texas Instruments or TI) has had a great run in the cellular market but it is time to decamp. The future is Analog and OMAP must depart to one of the remaining players looking to win the Smartphone and Tablet market. TI is exiting the market so it can focus on the high volume analog market.

On first sight, the … Read More