SILVACO 073125 Webinar 800x100
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The Carrington Event

The Carrington Event
by Paul McLellan on 08-05-2014 at 7:01 am

Back in the pre-SemiWiki days when I had the EdaGrafitti blog I wrote about the Carrington event. This was a solar storm in 1859 that lasted for several days. On September 1st there was a coronal mass ejection (CME) traveling directly towards earth. Normally such an event would take several days to reach earth but an earlier ejection… Read More


It’s not a fiction, it’s about to turn into reality

It’s not a fiction, it’s about to turn into reality
by Pawan Fangaria on 08-01-2014 at 2:00 am

Often I used to wonder why a search engine company would invest so heavily and indulge into stuff like smartphones, home automation devices, servers and many other exotic, innovative things they are doing internally and externally. But when I connect the dots, I find that this company in on certain massive missions which, if accomplished… Read More


Realibrium.com: EDA for Real-estate

Realibrium.com: EDA for Real-estate
by Paul McLellan on 07-29-2014 at 10:01 am

Everyone in EDA is really smart. People who leave EDA and go and work in other industries, especially people who left in the late 1990s for internet startups, notice that this is not true elsewhere. Not that there aren’t smart people in internet startups, just that not everyone is. EDA is an industry where you need a master’s… Read More


SemiWiki Big Data Exposed!

SemiWiki Big Data Exposed!
by Daniel Nenni on 07-17-2014 at 7:00 pm

You will be hard pressed to attend a conference and NOT hear the term Big Data these days. What is Big Data? One example is the data SemiWiki has collected over the past 3.5 years while more than one million users have passed through our site. My summer project, with my daughter the math major, is to harness this massive pile of data and… Read More


Is Now the Time to Buy Bitcoin?

Is Now the Time to Buy Bitcoin?
by mbriggs on 07-06-2014 at 9:00 pm

I have to admit I, thus far, have been the ultimate Bitcoin cynic. Watching the price go from $2 in the fall of 2011 to $1132 in December 2013 was dizzying. It seemed reminiscent of Dutch tulip mania. A bitcoin that is not backed by anything physical such as gold, or by a government, strikes me as only slightly less valuable than a tulip.… Read More


Solar Leases, How to Not Get Gouged by PG&E

Solar Leases, How to Not Get Gouged by PG&E
by mbriggs on 07-05-2014 at 12:00 pm

This post will be of primary interest to California residents.

If you haven’t looked closely at your PG&E bill, this may ruin your day. If you live in a house larger than a cracker box, and actually use your lights and air conditioning, the rates you pay are exorbitant. If you live in WA you’ll be paying .06-.08 per … Read More


July 4th Fireworks

July 4th Fireworks
by Paul McLellan on 07-05-2014 at 9:00 am

It was July 4th yesterday. Fireworks. I didn’t go down to the waterfront to see them in San Francisco this year, I was in a “place” (that might possibly have served beer) having fun. But it reminded me of this a couple of years ago. On July 4th 2012 the San Diego fireworks display, one of the biggest in the world, detonated… Read More


It’s Always Good If the Customer Is Arguing

It’s Always Good If the Customer Is Arguing
by Paul McLellan on 07-04-2014 at 2:41 am

I’ve never been in sales. Never “carried a bag”. But I have run sales forces and I have spent a lot of time in marketing, guiding sales forces. Well, herding cats comes to mind, but cats don’t have commission plans. Engineers say sales people are emotional, and ego-driven, but change their commission plans… Read More


Workshop: Embedded Applications and Kernels

Workshop: Embedded Applications and Kernels
by Daniel Payne on 06-19-2014 at 6:13 pm

Design Automation Conference Workshop on Suite of Embedded Applications and Kernels

In June, the first Suite of Embedded Applications and Kernels, or SEAK, workshop at the 2014 Design Automation Conference in San Francisco introduced a new Defense Advanced Research Projects Agency program in the area of embedded system benchmarking… Read More


Product Marketing & the Butterfly Effect

Product Marketing & the Butterfly Effect
by Randy Smith on 06-15-2014 at 7:00 pm

I often feel that product marketing can simultaneously be an underrated and overrated function. More often than not, it suggests product goals, pricing, and positioning. Then the marketing department must defend those positions to both engineering and sales. However, both the engineering and sales departments can claim expertise… Read More