“It’s not like we started it,” said Larry. “After all the idea of going Thermonuclear was first broached by Steve to Eric at their outdoor café meeting in Palo Alto way back in 2010. We’re just following by example and as Steve was wont to quote Picasso; “good artist copy, great artist steal” so why not go Thermonuclear with our Android… Read More
Tag: amazon
Smart mobile SoCs: Texas Instruments
TI has parlayed its heritage in digital signal processing and long-term relationships with mobile device makers into a leadership position in mobile SoCs. They boast a relatively huge portfolio of design wins thanks to being the launch platform for Android 4.0. On the horizon, the next generation OMAP 5 could change the entire… Read More
Powering the Platforms: ARM’s 2012 Approach
A client turned me on to a great new book, “The Age of the Platform” by Phil Simon. It’s about how Amazon, Apple, Facebook, and Google have radically transformed the landscape. For me, it’s not just social networking – it’s social computing, changing how things are designed.
I’m borrowing this right from Phil’s… Read More
Will Amazon’s Kindle Fire Force x86 Processors To Revisit the 1980s?
What if Amazon’s new Kindle Fire, priced at $199 and using a sub $10 TI processor, has effectively started the ball rolling towards forcing Intel and AMD to building a Very Low Cost (perhaps even <$10) x86 mobile processor? A recent article entitled “Amazon’s Risky Strategy” explores the ramifications of Amazon selling Kindle… Read More
Amazon’s Kindle Fire Spells Trouble for nVidia, Qualcomm and Intel
With the introduction of the Kindle Fire, it is now guaranteed that Amazon has the formula down for building the new, high volume mobile platform based on sub $9 processors. In measured fashion, Amazon has moved down Moore’s Law curve from the initial 90nm Freescale processor to what is reported to be TI’s OMAP 4 in order to add the … Read More
