In case you didn’t notice, TSMC’s communications revenue jumped 22% last  quarter for a total revenue share of 42%, and that is just the tip of  the iceberg for mobile internet. According to the global marketing  research company Nielsen,  double digit mobile internet adoption rates are the new normal and will  continue to be so in the years to come. Only one out of six mobile  devices in my family are smartphones, that is of course if you consider a  four year old Blackberry smart.

I would not consider my family technologically average as I have been a closet computer geek since high school. A Commodore Pet  was my first computer and I have had the latest and greatest PC on my  desk/lap ever since. In regards to mobile internet however, we have been  somewhat behind the curve due to my boycott of Apple products. I’ve  stuck with Blackberry even though I dream of iPhones and I will wait for  an Android tablet. As I have blogged before, Apple is the Open Standards Antichrist and I will have no part of it!
nar·cis·sism
 /ˈnɑrsəˌsɪzɛm/ Show Spelled[nahr-suh-siz-em]
 –noun
 1.inordinate fascination with oneself; excessive self-love; vanity.
 2.Psychoanalysis.erotic  gratification derived from admiration of one’s own physical or mental  attributes, being a normal condition at the infantile level of  personality development.
 Why will everybody in the entire world have a smartphone and/or  tablet PC in the not too distant future? One word, NARCISSISM! What else  drives the masses to Facebook, YouTube, Twitter, WordPress, FailBlog,  Blah, Blah, Blahblahblah……… All key enablers of the mobile internet  explosion.

The term Narcissism is a Freudism in regards to the personality  traits of egotism, arrogance, vanity, conceit, selfishness, arrogance,  elitism, and other flattering terms. A certain level of narcissism is  certainly healthy and considered an essential human trait as it provides  balance in perception of one’s self to others. That, of course, was  before social media and mobile internet where narcissism has literally  gone wild!
 Unfortunately narcissism can also be a personality disorder whereby a  person overestimates abilities and has an excessive need for attention,  admiration, and affirmation. Again, Facebooking with hundreds of  “friends” that they may or may not really know, personal tweeting to the  masses, and of course world wide YouTubing. Reference: “Self-Presentation 2.0: Narcissism and Self-Esteem on Facebook” .

In conclusion, mobile internet and social media hyper feeds basic  human psychological needs as well as the needs of modern semiconductor  design and manufacture. Lighter, cheaper smartphones with more features,  more bandwidth, and more battery life will continue to hyper drive TSMC  and the semiconductor industry as a whole. That is, of course, until  the next consumer technological revolution hits. My hope is that it will  be personal robots who will chaperone me into senility. Imagine the  possibilities, a personal robot with 250,000+ down loadable apps!
For my family however, narcissism is in check. Good grades and personal achievements feed the egos around here, that and blog views (thank you for contributing). My wife and I don’t have a Facebook page and my kids are infrequent users. Texting however, runs rampant and Android phones and tablets will arrive at my house at some point in time so this may all change.
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