Kurt Shuler, VP Marketing at Arteris IP, is pretty passionate that people working in the automotive supply chain should understand not just a minimalist reading of ISO 26262 as it applies to them but rather the broader intent, particularly as it is likely to affect others higher in the supply chain. As an active ISO 26262 working … Read More
I’m in a Twitter conversation with some friends, with the subject: how many phones can Apple ship in the 4th quarter?
A respected analyst said 52M is “an easy mark” for Apple; others are saying 58M is the target for just the iPhone 5 in 4Q. However, the start for the iPhone 5 has been anything but easy. Oh, the orders… Read More
I am doing some consulting right now for a company that shall remain nameless, and one of the things I have had to look at is Apple’s supply chain. I came across an interesting article by someone with the goal to “buy a MacBook Air that isn’t made by Apple.” He is in the UK and doesn’t like Apple’s… Read More