March 18-19, 2020
Santa Clara Convention Center
5001 Great America Pkwy, Santa Clara, CA 95054
Your Global Design Community Focused on Innovation
The Synopsys Users Group (SNUG) was established in 1991 to provide users of Synopsys design tools and technology with an open forum in which they could exchange ideas, discuss… Read More
At the Silicon Valley SNUG 2018, Synopsys Chairman and co-CEO Dr. Aart de Geuss gave his keynote speech addressing attendees on how far we have evolved, and at times encountered the aha factor that helps propel us to the next level. He explored trends as well as the current state of his company solution offerings.
Moore’s Law, Digital… Read More
I just attended a keynote presentation at SNUG from Aart de Geus, CEO of Synopsys. This event is well attended with some 2,500 people that are learning from the 96 presentations on all things Synopsys, semiconductor. IP, and foundry trends. There are big name sponsors like: GLOBALFOUNDRIES, Samsung, socioeconomic, TSMC, Fujitsu,… Read More
Since Aart de Geus, co-CEO and co-founder of Synopsys, gave his keynote at the Synopsys User Group (SNUG) conference in Silicon Valley last March, I’ve been hearing a lot more about the “Shift Left” in semiconductor design. Although I couldn’t attend Synopsys’ 25[SUP]th[/SUP]SNUG, I found some short videos on the Synopsys website… Read More
Earlier this week it was the Synopsys user group meeting SNUG. Not just any old SNUG but the 25th Annual SNUG. The first one was 15th March 1991 and was attended by 100 people. At the time, Synopsys had annual revenues of $22M. This year, the various SNUGs around the world will have a total attendance of 10,000 people and Synopsys revenue… Read More
Sebastian Thrun gave a fascinating keynote at SNUG last week. It didn’t have that much to do with IC design but he discussed 3 projects that he had been involved with. Anyone would be happy to have just one of these projects on their resume but he has all these (and more).
The first is the Google self-driving car. This project actually… Read More
I have been at SNUG for the last couple of days. The big announcement is IC Compiler II. It was a big part of Aart’s keynote and Monday lunch featured all the lead customers talking about their experience with the tool.
The big motivation for IC Compiler II was to create a fully multi-threaded physical design tool that will scale… Read More
A very popular acronym is ‘WYSIWYG’ – What You See Is What You Get! This is very true and is important to visualize things to make it better in various aspects such as aesthetics, compactness, organization, structure, understandable for correction and so on; the most important, in case of semiconductor design, is being able to identify… Read More
Cliff Hou of TSMC gave the keynote today at SNUG on Collaborate to Innovate: a Foundry’s Perspective. Starting around 45nm the way that a foundry has to work with its ecosystem fundamentally changed. Up until then, each process generation was similar enough to the previous one, apart obviously from size, that it could be … Read More
I was at SNUG earlier today at both Aart’s keynote that opened the conference and at his “meet the press” Q&A just before lunch. The keynote was entitled Bridges to the Gigascale Decade. And the presentation certainly contained lots of photos of bridges! Anyway, I’m going to focus on just one thing,… Read More