The Car Data Monetization Muddle

The Car Data Monetization Muddle
by Roger C. Lanctot on 09-30-2020 at 6:00 am

The Car Data Monetization Muddle

Four years ago, this month, McKinsey published a report – “Monetizing Car Data” – which continues to simultaneously haunt and mock the automotive industry. The report claimed that by 2030 the so-called “car data market” would be worth as much as $750B.

SOURCE: McKinsey

This report spawned… Read More


The Impact of Future Mobility Disruptions on the Semiconductor Design Ecosystem

The Impact of Future Mobility Disruptions on the Semiconductor Design Ecosystem
by Daniel Nenni on 08-20-2020 at 10:00 am

Future mobility disruptions include the development of autonomous and connected vehicles, electric powertrains, and shared mobility solutions. These trends will shape and impact the semiconductor design value chain:

• Development of autonomous vehicles will impact chip design, verification, and IP through demand for … Read More


McKinsey Mangles Micromobility

McKinsey Mangles Micromobility
by Roger C. Lanctot on 02-08-2019 at 12:00 pm

Micromobility – characterized by shared bicycles, scooters and other wheeled devices – was all the rage in 2018 and that enthusiasm has carried over into 2019 – if McKinsey is to be believed. McKinsey published a white paper last week touting the glories of micromobility and a potential market of $300B-$500B by 2030.… Read More


In-System Automotive Test

In-System Automotive Test
by Daniel Payne on 02-01-2018 at 12:00 pm

I’ve been driving cars since 1975 and in the early days we had simplistic gauges for feedback like: Speed, Fuel level, Oil level, RPM. Back then when you popped the hood of a car you could see through the engine compartment onto the ground below, however with today’s cars the engine compartments are crammed with tubes,… Read More


#IoT Big Data is worthless!

#IoT Big Data is worthless!
by Diya Soubra on 11-08-2016 at 7:00 am

I have been writing about big data for over three years now. In all that I wrote and many articles that I read, there is an underlying assumption that people naturally accept the huge economic value associated with big data. It turns out that this is a bad assumption. They don’t!


There are many people that see big data as worthless… Read More


The Business of the Semiconductor Business, Part One: What Happened?

The Business of the Semiconductor Business, Part One: What Happened?
by Woz Ahmed on 06-16-2016 at 12:00 pm

This is the first of an occasional series of articles on the semiconductor industry. Many column inches have covered industry consolidation and in this first article, I aim to explain how the industry reached this point. Later articles will cover subjects including China, joint ventures, emerging players like Brazil and Vietnam,… Read More


Internet of Things Bubble?

Internet of Things Bubble?
by Bill Jewell on 07-15-2015 at 10:00 pm

Speaking at the World Business Forum in Sydney, Australia in May, Steve Wonziak (cofounder of Apple) said about the Internet of Things : “I feel it’s kind of like a bubble, because there is a pace at which human beings can change the way they do things. There are tons of companies starting up.” According to market… Read More