Increasingly at DAC and other shows, EDA companies such as Jasper are having their customers present their experiences with the products. Everyone has seen marketing people present wonderful visions of the future that turn out not to materialize. But a customer speaking about their own experiences has a credibility that an EDA… Read More
Tag: dac 2012
Synopsys IP Strategy 2012
Synopsys is the dominant player in the commercial EDA and semiconductor IP markets so it is always interesting to hear what John Koeter, Vice President of Marketing for IP, Services and System Level Solutions, has to say. John presented “The Role of IP in a Changing Landscape” at the SemiCO IMPACT Conference and I talked to him again… Read More
Chip Synthesis at DAC
I visited Oasys Design Systems and talked to Craig Robbins, their VP sales. For the first time this year, Oasys has a theater presentations and demos of RealTime Designer which are open to anyone attending the show. In previous years, they have had suite demos for appropriately qualified potential customers but outside they have… Read More
Mike Muller’s ARM Keynote at DAC 2012
Mike Muller’s keynote focused on a lot of changes since the ARM1 was designed in 1983 when ARM the company did not exist and ARM was the next generation processor for Acorn Computer, which was really in the hobby market and had its first boost when they had a contract to design the BBC Microcomputer to go along with a computer literacy… Read More
TSMC Threater Presentation: Solido Design Automation!
For a small company, Solido has some very large customers and partners, TSMC being on of them. Why? Because of the high yield and memory performance demand on leading edge technologies, that’s why.
Much has been made of and will continue to be said on the march of Moore’s Law. While economics of scale and performance vs. power… Read More
Cadence IP Strategy 2012
As I mentioned in a previous blog Cadence Update 2012, Martin Lund is now in charge of the Cadence IP strategy. Martin read my first blog and wanted to exchange IP strategies so we met at DAC 2012 for a chat. Not only did Martin connect with me on LinkedIn, he also joined the SemiWiki LinkedIn group, which now has 4,000+ members. So yes,… Read More
BDA TSMC Theater Presentation
I caught the Berkeley Design Automation presentation in the TSMC Theater, where Simon Young (BDA’s director of product marketing) described the Analog FastSPICE (AFS) nanometer circuit verification platform, built on their foundation of very fast, very accurate, high capacity circuit simulation.
BDA claims the AFS platform… Read More
Press at DAC
The way that the press that covers EDA has changed in the last few years is quite dramatic. Semiwiki is, of course, part of that change. The official press is less and less relevant and bloggers and newsletters are more and more important.… Read More
DAC Attendance up
Attendance at DAC is up across the board. Not surprisingly, with San Francisco being so close to silicon valley, the biggest increase was in people coming to see the exhibits.… Read More
President Obama at DAC 2012
Okay, President Obama didn’t actually stop at DAC but he did do a drive by. I happened to be stepping out for some much needed fresh air and there goes his speeding motorcade. It was quite a sight actually, with all of the motorcycles, SUVs, a SWAT vehicle and even a paramedic rig (my son the Fireman drives one of those). The president … Read More