Director of Product Marketing

Description

proteanTecs is a leading provider of deep data analytics for the semiconductor industry, based on chip telemetry. Trusted by global leaders in the Datacenter, Automotive, and Mobile markets, our SW solutions enable reliability and performance monitoring of electronic systems from production to the field.

At proteanTecs, we combine different expertise to create a revolutionary solution. Our team is highly interdisciplinary, ranging from Machine Learning experts to top designers in Chips and Circuits, as well as masters of Cloud and Embedded Software. We work together and learn from each other. Named as Israel’s 2022 most promising startup, we are looking for a Director of Product Marketing to join our fast-growing company.

Requirements

• 5+ years’ experience in a high-performance organization in product marketing, sales enablement, or learning and development
• Experience launching/enabling technologies within one or more of the following: cloud infrastructure, SaaS, big data, AI/ML, enterprise SW
• Experience in the semiconductor industry is strongly preferred
• Results-oriented decision making with a commitment to excellence
• Strong writing and verbal communication skills (native English speaker)
• Ability to work effectively and efficiently in a highly matrixed environment
• Experience in translating product and stakeholder needs into effective collateral
• Strong interpersonal, communication, and conflict resolution skills
• Experience in market research, messaging, and positioning
• Self-motivated and energized with strong sense of ownership
• Experience creating effective slide decks, brochures, demos, videos; excellent presentation and story-telling skills
• Ability to influence and work with an elite team of hardware and software engineers, without direct authority
• Love learning and exploring cutting-edge technology and can hang with the engineers as well as communicate the technology to the market

Responsibilities

• Develop and implement a comprehensive sales enablement strategy and manage a rolling 12-month sales enablement roadmap
• Craft compelling marketing content to highlight differentiated value for target customers via presentations, web content, webinars, white papers, blogs, demos, etc
• Work with subject-matter experts to extrapolate key messaging from complex technical concepts
• Maintain a portfolio of programs including sales playbooks and pre-sales workflows
• Understand the customer journey, target audience, and different stakeholders, including pain points for each, and build an effective growth strategy
• Develop and maintain a library of sales enablement content, including sales playbooks, product demos, presentations, and case studies
• Build a trusted relationship with the Sales team to identify gaps and drive resolution
• Support sales training programs that educate sales representatives on our solutions
• Own product launches, create plans and execute
• Work with marketing to ensure that sales collateral and messaging are aligned with the company’s brand and messaging
•  Serve as an expert between sales, marketing, and product management teams