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Marcom Manager – Temporary (replacement for 8 months)

Marcom Manager – Temporary (replacement for 8 months)
by Admin on 02-23-2024 at 3:12 pm

Website CEVA

Description

Collateral, branding, events, website, email campaigns, automation tools, social, content.

Responsibilities include:

  • Offline marcom:
  • Organize and execute industry events and tradeshows that Ceva is exhibiting at (booth design, furniture rental, electricity and AV)
  • Create marketing collateral (product notes, brochures) per brand guidelines, including translations
  • Develop new diagrams and illustrations as needed for new product launches
  • SharePoint maintenance and update, send notifications for new market reports added
  • Maintain PowerPoint templates and support Ceva BUs with brand-complying presentations
  • Digital marcom:
  • Maintain website (WordPress) including web content management, sitemap, navigation, forms, and SEO
  • Hands-on operation of marketing automation tools – Marketo (lead journey, nurturing, scoring) and SFDC
  • Operation of digital marketing tools such as Google Analytics, Google Tag Manager, SEMRUSH, ON24, Monday.com
  • Conduct product launches, press releases, and other marketing campaigns
  • Create content frameworks such as monthly newsletter, webinars, and blog posts
  • Maintain social media profiles with timely quality content (LinkedIn, Facebook, Twitter, Instagram, YouTube), including LinkedIn sponsored campaigns
  • Manage contractors for graphic design, event organization, web site maintenance, PR agencies, magazines (promoted content), SEO, content writing, and translations
  • Work within the allocated marcom budget and handle invoices with finance

Requirements

  • 3+ years of hands-on marcom experience in global B2B high-tech companies – must
  • Experience with marketing automation tools, Marketo – must
  • Excellent English writing and communication skills – must
  • Advanced proficiency in Office applications and especially PowerPoint – mandatory
  • Familiar with digital marketing tools like Salesforce, Google Analytics, SEO
  • Detail oriented, quick learner, creative and tech-savvy
  • Excellent interpersonal communication skills
  • Extremely organized with strong attention to details
Apply for job

To view the job application please visit www.ceva-ip.com.

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