Nvidia has found that video games are the perfect metaphor for autonomous driving. To understand why this is so relevant you have to realize that the way self-driving cars see the world is through a virtual world created in real time inside the processors used for autonomous driving – very much like a video game. It’s a little bit like… Read More
Tag: tegra
SHIELDing the Android GPU developer in C
Repeat after me: SoCs are paperweights if they can’t be programmed. Succeeding with a new part today means supporting a robust developer program to attract and engage as many creatives as possible. NVIDIA has teamed up with Mentor Graphics in just such an adventure. If you read just the press release, you may have missed the real … Read More
Smart mobile SoCs: NVIDIA
When the name synonymous with personal computer graphics decided to turn their engineering talent toward the mobile business, heads turned. NVIDIA has rather quickly gained a foothold in tablets by squeezing four high performance processing cores, twelve graphics cores, and more onto a Tegra 3.… Read More
Memo To New AMD CEO: Time For A Breakout Strategy!
“Where’s the Taurus?” In the history of company turnarounds, it was one of the most penetrating and catalyzing opening questions ever offered by a new CEO to a demoralized executive team. The CEO was Alan Mullaly, who spent years at Boeing and at one point in the 1980s studied the successful rollout of the original Ford Taurus. For… Read More