Automotive Design and Virtual Prototyping

Automotive Design and Virtual Prototyping
by Daniel Payne on 05-25-2019 at 5:40 pm

The entire history of EDA software tools has enabled engineers to design ICs and SoCs using virtual prototyping, so most of us in the industry are familiar with the idea of modeling and simulating something as complex as an IC before actually starting the manufacturing process. In a complex system like an automobile there are a lot… Read More


What to Expect from the GSA Executive European Forum?

What to Expect from the GSA Executive European Forum?
by Eric Esteve on 04-02-2019 at 7:00 am

I plan to attend to the GSA European Forum in Munich (April 15-16), so I first looked at the event description and at the impressive speakers list. In such event, the goal is at 50% to listen, and 50% to network with the speakers and the other attendant. The center of gravity is clearly semiconductor, but the event involved speakers … Read More


CEO Interview: Pim Tuyls of Intrinsic ID

CEO Interview: Pim Tuyls of Intrinsic ID
by Daniel Nenni on 01-28-2019 at 7:00 am

Pim Tuyls is the Founder and CEO of Intrinsic ID. He initiated the work on Physical Unclonable Functions (PUFs) that forms the basis of Intrinsic ID’s silicon fingerprinting technology. The original work on PUFs was carried out at Philips Research, where Pim was Principal Scientist and managed the cryptography cluster. In 2008… Read More


CES 2019 Audi and Samsung

CES 2019 Audi and Samsung
by Roger C. Lanctot on 01-06-2019 at 9:00 am

When Nvidia changed its automotive market messaging from an infotainment-centered theme to autonomous driving two years ago – pronouncing the coming tidal wave of robotaxi development – it matched the almost identical epiphany reached by Intel years prior. Automotive infotainment is a low volume, low revenue… Read More


Disturbances in the AI Force

Disturbances in the AI Force
by Bernard Murphy on 01-03-2019 at 7:00 am

In the normal evolution of specialized hardware IP functions, initial implementations start in academic research or R&D in big semiconductor companies, motivating new ventures specializing in functions of that type, who then either build critical mass to make it as a chip or IP supplier (such as Mobileye – intially)… Read More


Qualcomm Continues to Mislead its Own Stockholders

Qualcomm Continues to Mislead its Own Stockholders
by Daniel Nenni on 02-12-2018 at 7:00 am

The war of words continues between Broadcom and Qualcomm and the stock analysts still seem to be split on the merger. Please note that Broadcom is proposing to merge with Qualcomm instead of a tender offer which is what Qualcomm has proposed for the acquisition on NXP. Same result but two very different approaches. Another interesting… Read More


A Crossover MCU

A Crossover MCU
by Bernard Murphy on 11-30-2017 at 7:00 am

Back in the day we had processors which consolidated computing power onto a chip, and out of these sprang (if you’ll excuse the Biblical imagery) microcontrollers (MCUs) in one direction and increasingly complex system-on-chip (SoC) processors in another direction. SoCs are used everywhere today, in smartphones, many IoT … Read More


Apple iPhone Super Cycle Update!

Apple iPhone Super Cycle Update!
by Daniel Nenni on 09-01-2017 at 7:00 am

In 2014 Apple released the iPhone 6 which included the first SoC built on a TSMC (20nm) process. This phone started what many call a “Super Cycle” of people upgrading. According to Apple, they now have more than 1 billion activated devices so this super cycle could be seriously super, absolutely.… Read More


Synopsys Opens up on Emulation

Synopsys Opens up on Emulation
by Bernard Murphy on 07-31-2017 at 7:00 am

Synopsys hosted a lunch panel on Tuesday of DAC this year, in which verification leaders from Intel, Qualcomm, Wave Computing, NXP and AMD talked about how they are using Synopsys verification technologies. Panelists covered multiple domains but the big takeaway for me was their full-throated endorsement of the ZeBu emulation… Read More