The automotive industry is a funny business. It is simultaneously ruled by ego driven “visionaries” and penny-pinching bean counters. (Don’t believe me? Just ask Bob Lutz.) This id-superego tension plays out in business section headlines every day most recently including the death of FCA’s Sergio… Read More
Mentor President and CEO Walden Rhines gave a comprehensive overview of the automotive electronics landscape at the Mentor Integrated Electrical Solutions Forum (IESF) in Plymouth, Mich., this week. A key focal point of Rhines’ comments was the twin industry disruptors: EVs and AVs.
A Texas Instruments alum, Rhines described… Read More