Director of Semiconductor – Test Analytics Product Marketing

Description

proteanTecs is a leading provider of deep data analytics for the semiconductor industry, based on chip telemetry. Trusted by global leaders in the Datacenter, Automotive and Mobile markets, our SW solutions enable reliability and performance monitoring of electronic systems from production to the field.

At proteanTecs we combine different expertise to create a revolutionary solution. Our team is highly interdisciplinary, ranging from Machine Learning experts, to top designers in Chips and Circuits, as well as masters of Cloud and Embedded Software. We work together and learn from each other. Named as Israel’s 2022 most promising startup, we are looking for a Director of Product Marketing Manager to join our fast-growing company for our semiconductor test analytics solutions.

If you are passionate about driving change in existing practices and advancing the digital revolution through deep data, your place is with us.

Requirements

• BSEE/CS or equivalent required, MBA and/or MS EE/CS preferred
• 5+ years experience in the Semiconductor Test space and deep understanding of post-silicon test and assembly
• 3+ years in Product Marketing or similar sales enablement role required
• Experience developing/launching products within one or more of the following: cloud infrastructure, SaaS, big data, AI/ML, enterprise SW
• Strong writing and verbal communication skills (native English speaker)
• Self-motivated and energized with strong sense of ownership and the ability to work in a cross-functional team environment
• Capable of analyzing, documenting and explaining complex processes and structures
• Great interpersonal and teamwork skills
• Experience in market research, messaging, and positioning
• Ability to work self-sufficiently, and excel in a high-paced, always changing environment
• Experience creating effective brochures, demos, slide decks, videos, and running webinars
• Experience in market research, messaging and positioning
• Ability to represent the customer needs
• “Can-do” and hands-on mentality, positivity, and willingness to think outside the box
• Ability to influence and work with an elite team of hardware and software engineers, without direct authority
• Excellent presentation and story-telling skills
• Love learning and exploring cutting-edge technology and can hang with the engineers as well as communicate the technology to the market

Responsibilities

• Drive strategy and GTM for our Semiconductor Test Analytics product line to meet business goals
• Understand the customer journey, target audience and different stakeholders, including pain points for each and build an effective GTM plan
• Translate product functionality and technical details into user benefit and value
• Design and drive GTM planning and execution (messaging, positioning, differentiation, benefits)
• Analyze the competitive landscape and competitors’ approach to the market to determine how to differentiate ourselves
• Become the product ambassador and lead advocate, including speaking at conferences and conducting webinars
• Take an active part in the strategy and roadmap discussions of new product introductions
• Engage with customers and field teams to thoroughly understand the benefits and use cases of proteanTecs’s chip production modules
• Craft compelling sales enablement content to highlight differentiated value for target customers via presentations, white papers, demos, competitive positioning and case studies
• Perform business intelligence and market analysis and translate them into actionable business goals
• Drive campaigns (internal and external) to increase awareness and generate demand
• Regularly train and interact with the Field Organization, create internal and external training material
• Work with data analytics team to translate customer success stories into sales tools
• Own product launches, create plans and execute
• Monitor customer’s performance, create insights and become the main ‘voice of the customer’, in order to lead cross company decisions
• Be the Product Champion! Instill a sense of excitement about our products within the organization and ecosystem