Apple’s Blowout Earnings: Welcome to 2012!

Apple’s Blowout Earnings: Welcome to 2012!
by Ed McKernan on 01-24-2012 at 11:00 pm

Apple’s blowout earnings for the quarter that just ended has huge ramifications for the entire semiconductor industry as suppliers align much closer to them or figure out how to minimize the damage that is to come through the rest of 2012. The immediate implication is that Wall St. will likely toss to the sidelines any semiconductor… Read More


Apple is Giving Samsung Semiconductor A Splitting Headache

Apple is Giving Samsung Semiconductor A Splitting Headache
by Ed McKernan on 10-18-2011 at 5:00 pm

Vertical integration, as I have noted in previous blogs, is the way to domination and maximum profitability. That is unless someone else has beaten you to the punch with an even bettermodel. Apple is now executing a product and manufacturing supplier strategy that will force Samsung to lose lots of money and then ultimately split… Read More


Amazon’s Kindle Fire Spells Trouble for nVidia, Qualcomm and Intel

Amazon’s Kindle Fire Spells Trouble for nVidia, Qualcomm and Intel
by Ed McKernan on 10-05-2011 at 11:50 am

With the introduction of the Kindle Fire, it is now guaranteed that Amazon has the formula down for building the new, high volume mobile platform based on sub $9 processors. In measured fashion, Amazon has moved down Moore’s Law curve from the initial 90nm Freescale processor to what is reported to be TI’s OMAP 4 in order to add the … Read More


Apple’s $399 Plan to Win Consumer Market in Summer 2012

Apple’s $399 Plan to Win Consumer Market in Summer 2012
by Ed McKernan on 08-30-2011 at 10:30 am

The complete destruction of the consumer PC market in the US and Europe is well within Apple’s grasp and will begin to unfold next summer. There is nothing that Intel, Microsoft or the retail channels can do to hold back the tsunami that was first set in motion with the iPad last year and comes to completion with the introduction of one… Read More


Silicon One

Silicon One
by Paul McLellan on 08-23-2011 at 5:23 pm

I have talked quite a bit over the last few years about how the trend towards small consumer devices with very fast ramp times. For example, pretty much any time Apple introduces a new product line (iPod, iPhone, iPad…) it becomes the fastest growing market in history. This has major implications for semiconductor design … Read More