There are few tech promises these days as prominent as those surrounding driverless cars (trucks, buses, …). But thanks to always-on media amplifiers, it’s not always easy to separate potential from reality. I recently talked to Kurt Shuler, VP Marketing at Arteris, who shared his view after returning from this year’s CES. Kurt… Read More
Tag: driverless cars
The Driver in the Driverless Car
What is the likelihood that the people building Uber’s self-driving technologies did not know that their software was highly imperfect and could endanger lives if the cars were let loose on public streets? Or that employees of Theranos did not know that their equipment would produce inaccurate diagnostics?
San Francisco has … Read More
Driverless Cars and our Global Economy
While traveling to California this year I had my first Uber trip after a concierge in Santa Clara recommended it as the best way to get to the airport, instead of the usual and expensive taxi ride. Later in the year I had my first Lyft ride after my road bike broke down and I needed a ride back home. Our transportation choices are shifting,… Read More
Driverless Policy Making
The Vision Zero movement, embraced by Sweden and select U.S. and foreign cities around the world, continues to elude the grasp of U.S. Department of Transportation leadership. I was reading an impassioned letter to the President by Marianne Karth on the issue this morning – impassioned because Karth lost two daughters … Read More