Geoffrey Moore’s “Crossing the Chasm” remains one of the most useful and widely read business books within the high-technology business. I say this not only because I spent a decade of my life working with Geoffrey and the rest of The Chasm Group as a consultant, but also because to this day, I have yet to find another book that is so … Read More
Tag: crossing the chasm
Solidly Across the Chasm
Last week I wrote about EDA companies crossing the chasm, with Jim Hogan (who needs no introduction) and Amit Gupta, CEO of Solido. So how did those rules work out for Solido?
See also Getting EDA Across the Chasm: 15 Rules Before and 5 After
The founding team of Solido:
- discovered process variation for analog was a problem as companies
Getting EDA Across the Chasm: 15 Rules Before and 5 After
Crossing the Chasm by Geoffrey Moore (not that G. Moore!) is one of the most well known books on high technology marketing. When I worked at VaST, Mohr Davidow Ventures (MDV) invested in us and Moore (not Mohr), who was a partner there, spent an afternoon with us brainstorming what it would take for us to cross the chasm. Coincidentally,… Read More
AMD’s Crossing of the Chasm
When AMD announced its cutbacks recently many people were left wondering why they were so deep given the strong financial performance in Q3 and the guidance for an up Q4. It couldn’t have been related to the Thailand floods that could have been at most a one-quarter squeeze expected in Q1. Now it is apparent from reports that AMD’s … Read More