Costello on Story Telling

Costello on Story Telling
by Paul McLellan on 05-01-2013 at 9:03 pm

Last night at Cadence was the next installment of what I have been calling Hogan University. Jim interviewed Joe Costello about how to tell a story as part of the EDAC emerging companies series of events. The main focus was how to tell a story as a small EDA company communicating with investors, although there are obviously other forms… Read More


Costello on Communicating a Compelling Company Story

Costello on Communicating a Compelling Company Story
by Paul McLellan on 03-14-2013 at 11:53 pm

The next EDAC sponsored emerging company series (what I’ve been calling Hogan University) is Joe Costello being interviewed on how to communicate a compelling company story. Anyone who saw Joe’s keynote at DAC several years ago will not want to miss this. I can’t promise that he’ll lie down on the stage… Read More