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The automotive industry is a funny business. It is simultaneously ruled by ego driven “visionaries” and penny-pinching bean counters. (Don’t believe me? Just ask Bob Lutz.) This id-superego tension plays out in business section headlines every day most recently including the death of FCA’s Sergio… Read More
General Motors CEO Mary Barra is known for a number of quotes one of which is: “My father was a die maker for 39 years, so I had a basic understanding of the automobile industry and what the manufacturing world was like, just from the opportunity to spend time with him, just talking, because he was a car buff.” One has to wonder what Mary’s… Read More
