Intel arrogance runs deep! Can they do low power yes, but why at the time? All the money and glory came from delivering or at least appearing to deliver for x86.The Otellini quote is interesting and revealing. Even long after the event, he is either unable or unwilling to own up to a clear view of what happened and why (it was either A or B ...). And coupled with that, he doubles down on the view that history would have been significantly different had Intel built the initial Apple chips.
Looking back now, I'm far from convinced that this last view is correct. Intel might have held the line for a while. But the fundamental forces that TSMC and the fabless design ecosystem unleashed combined with the strong desire of the design ecosystem not to have Intel eating all the industry profits (as with the PC) added to the fundamental drive for low power (never an Intel strength) would surely have forced much the same eventual outcome. I think we're just arguing about the timescale and not the final result.
Even today I suspect they are torn to delivering to intel products or the mythical whale. How with limited wafers and 20% less people do both?