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We're just covering our bases as social media is in full bloom these days. I prefer the Circles in Google+ over the Lists in Facebook. Time will tell which one is used most for business vs socializing.
I'm really anxious for Google+ to grow, especially by adding 3rd party extensions. It would help if they allowed an RSS feed to be read from one source then update status at Google+. Both Facebook and Twitter allow that automation, so let's see how long it takes for Google+ to catch up.
LinkedIn is an older media channel that many engineers have been attracted to because:
Groups are supported and seen as independent places to get info
Way to connect with others through intros
Q&A area to get answers or pose questions
Google+ had an ingenious method to get started called Limited Beta or invitation only, so you felt special by getting an invite direct from Google or a friend. Only recently did they add support for Business accounts, so that is what SemiWiki added. If you add SemiWiki to your Circles on Google+ then you get all the headline blog articles from the Home page of SemiWiki - The Front Page, some Forum topics, some events from the Calendar.
When a new person adds SemiWiki to their Google+ circle then I type a public welcome message.
I am hoping that Google+ extends their API from a read-only to a writable one, and then I'll add the RSS feed from SemiWiki so that our original blog articles will auto-publish into Google+, instead of the Copy/Paste I have to do at the moment.