- - Following a rigorous technical evaluation, Chips&Media enters into a strategic license with Ambarella targeting Autonomous Driving, IoT, Industrial automation and Robotics sectors.
- - The latest-generation architecture delivers 8K, optimizing Power, Performance, Bandwidth, and Area (PPBA) for next-generation vision solutions.
(SEOUL, Korea – June 10, 2026) – Chips&Media (KOSDAQ: 094360), a leading global provider of video intellectual property (IP), announced today that it has licensed its latest-generation video codec IP to Ambarella (NASDAQ: AMBA), the market leader in edge and physical AI vision silicon.
This agreement, reached after a meticulous technical review and evaluation process, marks the commencement of a significant expansion in the strategic relationship between the two companies. Both parties are committed to a deep-level collaboration to address the rapidly evolving ecosystems of Autonomous Driving, Intelligent Security, IoT, Industrial automation, and Robotics.
Proven Efficiency in Ultra-High-Resolution Video Processing
Chips&Media’s latest-generation video engine is uniquely engineered to process 8K ultra-high-resolution video at clock speeds offering unparalleled computational efficiency.
With a dedicated focus on Power, Performance, Bandwidth, and Area (PPBA) optimization, this latest IP enables Ambarella to further enhance the power-to-performance ratio of its next-generation Edge and Physical AI SoCs. This collaboration ensures that energy efficiency, optimized data throughput, and compact design remain at the forefront of their vision solutions.
Strategic Expansion into IoT and Robotics Through Collaborative Leadership
Chips&Media’s video codec technology is world-renowned for providing industry-leading compression efficiency and superior image quality. Through this license and the resulting collaboration, Chips&Media and Ambarella will demonstrate technical leadership beyond the traditional edge-device and automotive sectors in emerging markets like Industrial automation and robotics.
Strategic Partnership Vision
Collaborating with a global innovator like Ambarella once again validates that Chips&Media’s technology serves as a global standard for high-performance video processing. This partnership, built on a foundation of mutual technical trust, represents a pivotal opportunity for Chips&Media to showcase its technical superiority while expanding its footprint into the IoT, Industrial, and Robotics sectors, providing the essential foundation for the next generation of intelligent edge/physical systems and devices.
Following Ambarella's thorough technical evaluation, it is anticipated that Chips&Media’s proven expertise and latest architecture will play a substantial role in realizing the vision of 'low-power, high-performance Edge and Physical AI.' This relationship is expected to strengthen the next-generation SoC roadmaps for both companies, delivering a significant core competitive advantage through continuous and deep-level strategic collaboration
Chips&Media is a multimedia IP leader offering HW video codec IP, image processing NPU, lossless/lossy frame buffer compression IP and more. Since 2003, Chips&Media has exclusively focused on the HW video codec IP industry. It has powered over 3,000,000,000 units in the market, adopted by more than 150 semiconductor companies. Chips&Media's video codec IP supports all major and legacy formats from 1080p up to 8K 120fps, including HEVC/H.265, AVC/H.264, AV1, AV2, VP9, APV, VVC, JPEG and others. The recent introduction of our image processing NPU IP is transforming Chips&Media into a premium multimedia IP provider. It is a custom NPU designed to work for imaging applications at high-quality and high-resolution in edge devices.
For more information, please visit our website at www.chipsnmedia.com