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Semiconductor Growth Numbers Are Surreal … Let’s Hope It’s Not An AI Trojan Horse

Daniel Nenni

Founder
Staff member
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The semiconductor market is expanding at a pace without precedent in its 79-year history, but the headline figures may conceal significant risks. According to Future Horizons’ August 2026 market update, worldwide semiconductor sales in June rose 135.6 percent from June 2025. First-half sales were 102.5 percent higher year on year, putting the industry on course to surpass US$1 trillion in September. Yet sales adjusted for June’s five-week reporting period fell 11.6 percent from May.

The composition of this growth is more important than its scale. Market value is being propelled primarily by sharply higher prices, rather than broad-based demand. Prices increased 79.8 percent, while unit shipments grew only 12.1 percent. Within integrated circuits, annual sales value climbed 151.4 percent, supported by a 104.4 percent rise in average selling prices and 23.0 percent unit growth.

AI hyperscalers are the central force behind the boom. Their spending is creating exceptional demand for a narrow group of products, particularly logic chips, GPUs, memory and advanced packaging. Traditional markets, including automotive, computers, smartphones and other consumer-driven sectors, are improving far more modestly amid a weak global economy and elevated memory costs.

Geographically, the Americas remained the largest market in June with a 35.0 percent share, followed by China at 28.3 percent and Asia-Pacific at 27.5 percent. Europe accounted for 5.4 percent and Japan 3.7 percent.

June marked the thirty-fourth consecutive month of year-on-year growth, nearly matching the industry record. However, price-led expansion is unlikely to be sustainable indefinitely. New suppliers, cheaper alternatives, added capacity or weaker AI demand could push prices downward. Because no other sector appears able to absorb today’s costly products or replace AI volumes, even a value recession remains possible. The best outcome would be a soft landing; the market’s extreme concentration makes that difficult to guarantee in the coming years.

 

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They were talking about $150k wafers from TSMC US foundry just a few years ago.

Now, add one zero at the end.

My hunch, the extraordinary expense put to complete the Arizona fab so quickly is at least in part due to expectations that such silly prices will not hold after the WorldCom 2.0 moment will come.
 
They were talking about $150k wafers from TSMC US foundry just a few years ago.

Now, add one zero at the end.

My hunch, the extraordinary expense put to complete the Arizona fab so quickly is at least in part due to expectations that such silly prices will not hold after the WorldCom 2.0 moment will come.

For those at the top of the food chain the time is right "for making hay whilst the sun shines"

The leaders at these compoanies likely know this isnt going on forever thus you have to get yours whilst you can.

Alas all this profit maximisation means everything else goes up in price also.
 
For those at the top of the food chain the time is right "for making hay whilst the sun shines"

The leaders at these compoanies likely know this isnt going on forever thus you have to get yours whilst you can.

Alas all this profit maximisation means everything else goes up in price also.

Nvidia is certainly taking advantage. Those people are working around the clock to strengthen the NVIDIA moat to justify the exorbinant pricing, absolutely.
 
This analysis highlights an important issue that is easy to overlook: semiconductor market growth may look extraordinary in terms of revenue, but actual demand is not expanding at the same pace across the entire industry. When price increases significantly outpace shipment growth, cost control, inventory management, and long-term component availability become even more important for engineers and procurement teams.

The power management sector provides a good example. Products such as LMZ14201HTZX/NOPB, an integrated power module used in industrial equipment, communication systems, and embedded power designs, continue to serve markets that are not directly driven by AI data center demand. For these applications, component pricing and supply stability remain important considerations.

If AI-related demand eventually moderates, the market could experience more than simple price adjustments. It may also change how manufacturing capacity and component supply are distributed across different semiconductor segments. The recovery of traditional industrial and embedded markets could therefore become an important factor in determining whether the semiconductor industry achieves the “soft landing” mentioned in this analysis.
 
The wafer throughput of existing fabs doesn't grow. It's just the super-expensive, low volume lots from internet companies get priced ever higher, and continue their way to $10m
 
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